The company shared plans to create a more sustainable, personalized and connected future through products and initiatives that minimize the environmental impact, take into account the lifestyle of users and improve the “smart home”
Samsung’s new concept of development Together for Tomorrow (“Together in Tomorrow”) is designed to allow everyone to change the world for the better. And also to stimulate close cooperation between companies to solve a number of the most pressing environmental problems.
Jong-Hee Han (JH Han), Vice Chairman, General Manager and Head of Samsung’s DX (Device eXperience) division, spoke about the steps the company is taking to provide users with a personalized experience that fits their lifestyle, and innovations that benefit society and the whole planet. Samsung plans to turn its vision into reality by implementing a range of sustainability initiatives, collaborating with other companies and organizations, and building custom networking technologies, he said.
“I am very happy that together with us you will be able to see how innovation is changing the world, and by joining us, make the future better,” said Chung-Hee Han. “With our developments, sustainability will become part of the use of Samsung products, and users’ lives will be greener.”
Creating a sustainable future
Samsung’s development philosophy is based on “everyday sustainability”. Samsung is committed to the environment by adopting new low-impact manufacturing methods, using eco-friendly packaging, changing user interactions, and properly disposing of products at the end of their life cycle.
Samsung’s efforts to reduce greenhouse gas emissions throughout the manufacturing process have been recognized by the Carbon Trust, a leading company studying carbon emissions. Last year, Carbon Trust-certified memory chips led to nearly 700,000 tons of carbon emissions reductions.
Samsung’s environmental activism goes well beyond semiconductor manufacturing and includes the extensive use of recycled materials. This year, the company will also use recycled materials for the production of device packaging, such as foam, holders and bags. Thanks to it, users will be able to turn cardboard eco-packaging from TVs into cat houses, bedside tables and other useful interior items.
Samsung is also incorporating sustainability principles into user interactions with devices. As a result, people will be able to reduce their carbon footprint and together improve the ecological situation on the planet.
The new SolarCell Remote is powered by radio waves emitted by devices such as Wi-Fi routers1. “What’s more, it will ship with all new Samsung products such as new TVs and home appliances, preventing 200 million batteries from ending up in landfills2. If you put them in one line one after the other, you get the distance from Las Vegas to Korea, ”Jung-Hee Han explained.
In addition, the company plans that by 2025 the energy consumption of all Samsung TVs and chargers in standby mode will be close to zero. This means that the appliances will consume virtually no electricity when not in use.
E-waste is another big problem for the electronics industry, which is why since 2009 Samsung has collected more than five million tons of e-waste for recycling. ” Therefore, Samsung’s green technologies, such as SolarCell Remote, will be available to other manufacturers. Through open source, other companies will also be able to apply Samsung developments in their devices.
Samsung’s decision to make such technologies available to the public reflects a commitment to innovation and sustainability that transcends the industry. The collaboration with clothing brand Patagonia, announced ahead of CES, demonstrates how bringing companies together can create innovation to address environmental challenges. Samsung and Patagonia are working on a way to minimize microplastics from Samsung washing machines entering waterways during laundry to reduce environmental pollution.
“We are excited about this collaboration, but our work will not stop there,” Chung-Hee Han added.
Empowering Users Through Personalization
Samsung representatives also shared ways to develop technology to meet the diverse needs of users. Recognizing that each person is unique and wants to customize devices to fit their lifestyle, Samsung is looking for ways to reimagine how users interact with technology.
As part of the show, Samsung unveiled the latest display platforms and devices that reflect the “Screens everywhere, screens for everyone” era that Jung-Hee Han spoke about at CES 2020. The Freestyle is a lightweight and portable projector that allows you to watch quality content wherever no matter where you are.
Samsung Gaming Hub is an all-in-one platform for cloud and console gaming that will be available on 2022 TVs and monitors with Smart TV functionality.
Samsung also introduced new products in the Bespoke range of home appliances such as the Bespoke Family Hub refrigerators, as well as the French 3-Door and 4-Door refrigerators, Bespoke Jet™ vacuum cleaner, Bespoke washer and dryer, dishwashers and microwave ovens. The company has introduced even more design variations to the Bespoke range so that users can make every room in the house perfectly match their style and needs.
Samsung is constantly exploring various personalization options to help users get more out of their technology. The #YouMake project was also announced as part of the presentation at CES 2022.
The beginning of the era of universal compatibility
Creating a better future together requires not only the personal touch and sustainability that are at the core of all Samsung products, but also the ability to make devices compatible across the board. During the presentation, the company demonstrated that it is committed to ushering in an era of truly continuous interaction between technology. Samsung representatives spoke about cooperation with partners, as well as about new generation devices that bring this era closer.
For the first time at CES, a new smart home control format was presented – Samsung Home Hub. It takes the interaction between devices to a new level with the SmartThings service, which allows you to control all the smart appliances in the house. Samsung Home Hub conveniently combines six SmartThings services on one device so that users can control their smart home and easily perform all the necessary tasks.